Make Productions have produced the Channel 4 advertisements for Alan Carr’s Grand National Specstacular. Our creative concept of the animated jockey silks was an instant hit with Channel 4 commissioners and immediately set into production by 4Creative director Barry Dyer. Alan Carr’s Specstacular shows are a huge part of Channel 4’s entertainment schedule and this one celebrates Channel 4’s first broadcast of the Grand National. Working with 4Creative director Barry Dyer, Joe Fellows of Make Productions brought his dazzling idea to life using green screen and the latest in tracking technology. As well as  co-writing the script, Joe also art directed and VFX advised the green screen shoot. All the animations and compositing were done by Make Productions before being finessed and packaged by Vicki Gordan at ENVY post production.

Creative & Art direction by Joe Fellows at Make Productions, Directed by Barry Dyer at 4Creative.

We’ve had great feedback on the trails from Bruce Millington, the Editor of the UK’s No.1 Racing newspaper, The Racing Post and Channel 4 sports Editor Jamie Aitchison.