Project Description
We were approached by the prolific Eagle Rock Entertainment to create a title sequence and programme packaging for the music programme Mixtape. Set in the uniquely intimate festival venues of Montreux, Mixtape brings together uninterrupted genre hopping songs which reflect the Montreux Jazz Festival’s eclectic mix of musicians and flavours. The motion graphics had to sit comfortably with all genres of music and feel contemporary without being exclusive.
What we did
We designed and animated the title sequence from the ground up. We came up with the concept of the light streams forming various musical instruments. The graphical approach was designed to encompass Rock, Pop, Soul and Jazz and literally build to the climactic logo reveal using ‘streams of light’. As well as the creating the visual effects for the title sequence and choosing the music we designed the mixtape logo and created a set of bespoke stings to slot between each performance.
Stills
