Project Description
PA, one of the world’s leading consulting firms worked with SomeOne to launch a new brand campaign which focuses on the individuals who bring ingenuity to life at PA. The campaign launched globally with focus on Europe and the US.
What we did
SomeOne turned to us to bring motion to their stylised block-colour campaign imagery. We meticulously retouched the still imagery, we then unleashed our specialised parallax techniques and animation expertise to create a campaign launch film from the print campaign’s still imagery. We made sure the animation detail of each element was motivated by the movement of the transitions. This was pivotal in making the individual shots feel part of a seamless campaign film. We have added audio and sound design to our directors cut above.
Stills
